Hasbro Celebrates TRANSFORMERS 40th Anniversary with Products, Entertainment and More

40 YEARS. ONE LEGACY.

HASBRO CELEBRATES TRANSFORMERS 40th ANNIVERSARY WITH MORE THAN MEETS THE EYE PRODUCTS, ENTERTAINMENT AND MORE

For 40 years, the TRANSFORMERS franchise has continuously adapted and redefined itself, culminating in one legacy across generations through innovative products, captivating entertainment, inspiring licensed partnerships, and engaging publishing projects

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Hasbro’s VP of Global Publishing on Future of Transformers and G.I. Joe Comic Books

During San Diego Comic-Con 2022, Michael Kelly, the vice president of global publishing at Hasbro, talked about the future of the Transformers license once it expires for IDW at the end of the year.

“Actually, we’re in a bit of a transition at the moment, as you might have heard,” Kelly tells Nerd Reactor. “So we’ve been with IDW on the comic book front, with Transformers and Joe, and that’s going to be ending at the end of this year. We’re not ready yet to announce who our new partner is, but we’ve already begun some creative discussions.”

With a new partner, Kelly is excited to see a new direction with Transformers and G.I. Joe in the comic book space.

“Certainly there’ll be plenty of things that they’ll be familiar with,” Kelly continued. “Because again, we’re not going to completely reinvent the brands, but I think what they’ll find is a fresh take on the storytelling and the characters. Probably develop a little bit more slowly to try and bring some new fans in as well as by starting out focusing on two or three main characters and really giving them a lot of depth and a lot of personalities and then building out the team of characters as we go along. So yeah, that’s usually what we do.”

Read the rest of the interview here.

IDW to Lose ‘G.I. Joe,’ ‘Transformers’ License at End of 2022

The rumors are true. IDW will lose the Transformers license at the end of the year.

IDW is losing the publishing licenses to G.I. Joe and Transformers, the San Diego-based comic book publisher has announced.

The moves comes in the wake of The Hollywood Reporter reporting in December that Skybound, the imprint run by The Walking Dead creator Robert Kirkman, was in talks to pick up the license from Hasbro, the Rhode Island-based toy and media corporation.

“At the end of 2022, IDW will bid a fond farewell to the publication of G.I. Joe and Transformers comic books and graphic novels,” the company said in a statement provided to THR. “We’re exceedingly proud of our stewardship of these titles – 17 years with the Robots in Disguise and 14 years with A Real American Hero – and thank the legion of fans for their unwavering support, month in and month out. We’re also eternally grateful to every one of the talented creators who helped bring these characters to four-color life through our comics.”

Follow the link to read the rest of the story. A number of Transformers projects remain to be published between now and the end of 2022.

Hasbro’s Pulse Con Event Dates Announced!

Hasbro has announced that their livestream convention, Pulse Con, is back with an official date, October 22nd and 23rd! And yes, that includes a pretty awesome exclusive Transformers piece, the Covert Agent Ravage set. More details after the hop…

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Transformers: Kingdom Review

Transformers Kingdom dropped this week, so we’re taking a look at the series and how it fits in the animated War For Cybertron Trilogy. Come with us, won’t you, as we peek in on the CGI robots from one era mixing it up with the CGI robots from another. Anderson, take it away…

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