First look at ROTF packaging
- JediTricks
- Site Admin
- Posts: 3851
- Joined: Thu Jul 17, 2008 12:17 pm
- Location: LA, CA, USA
First look at ROTF packaging
The packaged photo in this article:
http://www.tfviews.com/news/toysandcollectibles/251
Quite the departure from the first movie's packaging. I noticed the die-cut weirdness when I was editing the photo, but thought it was still TF:Universe until I posted the news article.
I honestly don't think it's as striking as the first movie packaging, but it may work better in more traditional classes' packaging.
http://www.tfviews.com/news/toysandcollectibles/251
Quite the departure from the first movie's packaging. I noticed the die-cut weirdness when I was editing the photo, but thought it was still TF:Universe until I posted the news article.
I honestly don't think it's as striking as the first movie packaging, but it may work better in more traditional classes' packaging.

See, that one's a camcorder, that one's a camera, that one's a phone, and they're doing "Speak no evil, See no evil, Hear no evil", get it?
- Onslaught Six
- Supreme-Class
- Posts: 7023
- Joined: Fri Jul 18, 2008 6:49 am
- Location: In front of my computer.
- Contact:
Re: First look at ROTF packaging
The hell...Why? Didn't we already see packaging for these guys? Buhhh?
- onslaught86
- Moderator
- Posts: 1273
- Joined: Thu Jul 17, 2008 3:02 pm
- Location: EnZed
- Contact:
Re: First look at ROTF packaging
Target wants Moobie Toys 'cause they sell better. Same as Wal-Mart did with the last set of repaints. Effectively makes the set cross-continuity, which is cool.
I dislike the abundant red, although it could just be the Autobot flavour - the hieroglyphics on the insert are ten flavours of neat, though.
I dislike the abundant red, although it could just be the Autobot flavour - the hieroglyphics on the insert are ten flavours of neat, though.

- BWprowl
- Supreme-Class
- Posts: 4145
- Joined: Fri Jul 18, 2008 2:15 pm
- Location: Shelfwarming, because of Shellforming
- Contact:
Re: First look at ROTF packaging
I was kinda mystified by the hieroglyphics myself, but I'm assuming they have story significance (I'm making an effort to avoid script-level spoilers).onslaught86 wrote:I dislike the abundant red, although it could just be the Autobot flavour - the hieroglyphics on the insert are ten flavours of neat, though.

- Onslaught Six
- Supreme-Class
- Posts: 7023
- Joined: Fri Jul 18, 2008 6:49 am
- Location: In front of my computer.
- Contact:
Re: First look at ROTF packaging
What we (vaguely) know of the plot only sorta-kinda applies to them. (Hint: Sam gives it away right during his presentation at school.)
- JediTricks
- Site Admin
- Posts: 3851
- Joined: Thu Jul 17, 2008 12:17 pm
- Location: LA, CA, USA
Re: First look at ROTF packaging
Wow, I didn't even notice the hieroglyphics on the insert tray. Those seem more "ancient" than the ones we saw in the movie, which were crisper and pointier. I could be misremembering though, it's been a (thankful) while since I last saw it.
I just don't see this being the big impact packaging that the first movie's enjoyed.
I just don't see this being the big impact packaging that the first movie's enjoyed.

See, that one's a camcorder, that one's a camera, that one's a phone, and they're doing "Speak no evil, See no evil, Hear no evil", get it?
Re: First look at ROTF packaging
Packaging goes "stale" after a bit though. Hasbro may be trying to milk "familiarity" over "novelty" in this case.
Dom
Dom
- Onslaught Six
- Supreme-Class
- Posts: 7023
- Joined: Fri Jul 18, 2008 6:49 am
- Location: In front of my computer.
- Contact:
Re: First look at ROTF packaging
I dunno, it's a tough choice. Frankly, though, I'll end up buying the damn things no matter what packaging it's in. It's just always more fun when the packaging is really cool--see: Classics cards, and actually the first Movie cards.
Re: First look at ROTF packaging
I want to see less packaging. I know Hasbro is trying to fill shelf-space, but the packaging is just annoying to dispose of.
Dom
Dom
- Onslaught Six
- Supreme-Class
- Posts: 7023
- Joined: Fri Jul 18, 2008 6:49 am
- Location: In front of my computer.
- Contact:
Re: First look at ROTF packaging
It really is. That, and the TF shelves at all my local retailers these days are just *swamped.* The Wal-Mart in Indiana is pretty well-organized, but I stopped into the one in Altoona and it was just chaos. No organization to speak of--Animated on Movie pegs, Movie on Universe pegs, and....no Universe at all.