BH Megatron's aquatic theme toy revealed with pics.

[Tigermegatron]

Update Diamond has posted a pic of Shaticon megatron in his official colors http://www.seibertron.com/energonpub/vi ... hp?t=93961

[Gomess]

G2?

[138 Scourge]

Well, that's odd looking. I guess it is a spaceship thing with fish parts stuck on it. The color scheme does look kind of Seacon-esque, though. Not bad at all, it looks kind of appealing for a Prime figure.

Dig that Optimus on the same page. You don't see Optimistic in green very often, that's actually sort of cool, too.

[JediTricks]

Ugh, so now Bumblebee is an eagle and Megatron is a fish?

This statement alone is hilarious.

And enough to stop me caring about this line's "story".

...And no, that's not because I'm a Geewunner! As I often say, I'd rather not see toys of Bumblebee or Megatron at *all*, but... eagle and fish is just...

CREATE NEW CHARACTERS

Who among you would not rather have seen this mould released as a new character called King Poseidon?

I wouldn't mind the different character here, but not with that name, it should be roboty.

Eaglebee on the other hand, there's no excuse for that fugloid mold to get trotted out under any name.

And then Wal-Mart and Target take a look at the manifest and say, "Who the fuck is 'King Poseidon?' That's not going to move units, kids don't know who the fuck that is. Put Megatron there. And make sure there's twice as many Bumblebees in this case as there are Megatrons, because kids don't like bad guys."

And Hasbro does it, because if they don't, then Wave 3's only going to sell on BBTS and Amazon.

Retailers do like recognizable product, but not when it doesn't move like Bumblefuck. Still, the retailers shouldn't be the primary consideration when expanding a brand's IP.

And then Wal-Mart and Target take a look at the manifest and say, "Who the fuck is 'King Poseidon?' That's not going to move units, kids don't know who the fuck that is.

Like Wal-Mart or Target is really going to be that savvy with any Transformers characters?

Absolutely! Back in '99 on the Star Wars brand, retailers told Hasbro they would not take any more Episode I cases that had too many females (overload on Amidala on pegs) and they said absolutely no more Neimoidians. That's how specific they were, not "no more aliens", they didn't want more Neimoidians specifically. Retailer buyers are in the know to a degree.

Hasbro doesn't make those big Toyfair presentations so that we want to buy the toys--they do it so retailers know what kind of stuff is going to come out.

Actually, now they do those Toy Fair presentations for the fans. They do one-on-one time with retailer buyers later in the week, no presentations anymore, that's why they rent the space outside the actual convention, so they can control the message much more finely.

I'm not that up on the Prime stuff, but isn't the Beast Hunters gimmick for the non-Pred characters mostly spiky armor bits and whatnot? So Megatron's not a fish, he's a jet or spaceship or whatever with fish bits or fish armor or something?

Some of the characters are meant to evoke beasts, Bumblebee's look is that of an eagle, several other characters' spiky designs have armor and weapons derived from beastly ideas as well.

Update Diamond has posted a pic of Shaticon megatron in his official colors http://www.seibertron.com/energonpub/vi ... hp?t=93961

Well, that certainly looks like a shart.

[Sparky Prime]

And then Wal-Mart and Target take a look at the manifest and say, "Who the fuck is 'King Poseidon?' That's not going to move units, kids don't know who the fuck that is.

Like Wal-Mart or Target is really going to be that savvy with any Transformers characters?

Absolutely! Back in '99 on the Star Wars brand, retailers told Hasbro they would not take any more Episode I cases that had too many females (overload on Amidala on pegs) and they said absolutely no more Neimoidians. That's how specific they were, not "no more aliens", they didn't want more Neim!oidians specifically. Retailer buyers are in the know to a degree.

Star Wars has a pretty large diversity of alien characters, so it would make sense they would need to say what type of aliens they don't need any more of. Be like saying they don't need more Decepticons. But you're not saying that they singled out any specific character here, which was my point.

[Onslaught Six]

I wouldn't mind the different character here, but not with that name, it should be roboty.

King Poseidon is Japanese Piranacon. (G grew up watching Masterforce.)

Absolutely! Back in '99 on the Star Wars brand, retailers told Hasbro they would not take any more Episode I cases that had too many females (overload on Amidala on pegs) and they said absolutely no more Neimoidians. That's how specific they were, not "no more aliens", they didn't want more Neimoidians specifically. Retailer buyers are in the know to a degree.

Exactly.

[JediTricks]

Star Wars has a pretty large diversity of alien characters, so it would make sense they would need to say what type of aliens they don't need any more of. Be like saying they don't need more Decepticons. But you're not saying that they singled out any specific character here, which was my point.

They singled out Neimoidians though, there were only 2 of them in the whole line, over 300 figures at that time, tons of aliens, and they picked not just any ol' aliens or bad guys but those specific ones. Also there was a single female character at the time, Amidala, they called that out. It seems like a good example to me.

King Poseidon is Japanese Piranacon. (G grew up watching Masterforce.)

There's a lot of Japanese names that I don't think would be appropriate in the US line, that is one of them. Not roboty sounding at all, also impossible to copyright.

[Sparky Prime]

Star Wars has a pretty large diversity of alien characters, so it would make sense they would need to say what type of aliens they don't need any more of. Be like saying they don't need more Decepticons. But you're not saying that they singled out any specific character here, which was my point.

They singled out Neimoidians though, there were only 2 of them in the whole line, over 300 figures at that time, tons of aliens, and they picked not just any ol' aliens or bad guys but those specific ones. Also there was a single female character at the time, Amidala, they called that out. It seems like a good example to me.

Again, O6 was referencing a specific character like the retailers would have prior knowledge of who that character was already. Your example is past tense in the sense those figures were already clogging shelves, and as you phrased it they didn't specify the specific characters, they refered to them in a generic way, despite only having one or two characters in each category. That is a pretty big difference.

[Gomess]

King Poseidon is Japanese Piranacon. (G grew up watching Masterforce.)

There's a lot of Japanese names that I don't think would be appropriate in the US line, that is one of them. Not roboty sounding at all, also impossible to copyright.

Decepticon King Poseidon?

[Onslaught Six]

King Poseidon is Japanese Piranacon. (G grew up watching Masterforce.)

There's a lot of Japanese names that I don't think would be appropriate in the US line, that is one of them. Not roboty sounding at all, also impossible to copyright.

Decepticon King Poseidon?

JT: You mean trademark.

G: That doesn't work and you know it, man, otherwise Bandai could turn around and release "Megazord Optimus Prime" next year.